"Mario" a story of the top historical scorer of the Mexican Women's National Team: Maribel Dominguez, who for years pretended to be a man to be able to play soccer and achieve her dream of being a professional. It was an effort to put the Women’s National Team on conversation under the claim Your Court, Your Choice. It was filmed in 35 mm to take us back in time when the story happened and also to level up the craft worthy of this epic story.

Gold x 5. Ojo de Iberoamerica. Audiovisual Production - Young Filmmakers // Silver. Ojo de Iberoamerica. Sports // Bronze x 2. Ojo de Iberoamerica. Audiovisual Production // Merit. One Show. Online Films & Video / Long Form - Single // Shortlist. D&AD. Cinematography / Film // Grand Prix. Círculo Creativo. Audiovisual Production // Gold x 2. Círculo Creativo. Best New Director - Glass // Silver x 2. Círculo Creativo. Audiovisual - Direction. // Bronze. Círculo Creativo. Online Film // Gold X2. IAB MIXX. Content Video - Diversity & Inclusion // Silver IAB MIXX. Video for Social Amplification // Bronze. IAB MIXX. Brand Building // Opening Short film at the Canadian - Mexican film festival Cinema Diva // Shortlist x 2. Shots Awards The Americas. Direction - Concept // Finalist. Ciclope Latino. Casting // Bronze. Clio Awards. Film Craft - Cinematography // Silver. Clio Sports. Film // Bronze. Clio Sports. Film Craft - Cinematography // Bronze. Clio Sports. Film Craft - Direction // Silver. Anthem Awards. Awareness & Media // Honoree. Webby Awards. Video, Long Form. //

To bid adieu to the financial prehistoric era, we embarked on a journey to Chicxulub, Yucatán, where a meteorite reshaped history setting the end of an era. Right there, we welcomed the Era Nu, where financial control is at your fingertips with the Nu app. To showcase this, we achieved a world record - the first underwater financial transaction.

In the context of Donald Trump's comments towards Mexicans, we took satelital images of three of the most important borders of Mexico and USA: Rio Colorado, Rio Bravo and Ciudad Juarez, to show how Aeromexico keeps crossing borders to unite Mexicans with the world.

Awards: Gold. Cannes Lions. Outdoor / Silver. Cannes Lions. Print & Publishing / Silver. WPPED Cream. Outdoor / Silver. LIA Awards. Billboard / Bronze. LIA Awards. Print / Bronze. One Show. Publishing / Merit. One Show. Publishing / Merit. One Show. Billboards & Transit / Gold. Ojo de Iberoamerica. Print / Silver. Ojo de Iberoamerica. Outdoor / Gold x 3. Circulo Creativo de Mexico. Press, Outdoor.

Kauri trees of New Zealand face an epidemic; Kauri dieback. The disease causes Kauri to die silently as it weeps gum from its trunk. With the help of the Auckland Philharmonia Orchestra we brought Kauri’s pain to life.

Awards: Wood Pencil. D&AD. Digital Design / Silver Pencil. One Show. Innovation in Radio / Merit One Show x 2. Craft Use of Original Music, Interactive Craft / Gold. Award Awards. Radio. / Silver. Award Awards. Music Content / Gold. Axis Awards. Tech Driven Creative. / Silver. Axis Awards x 2. Digital & Interactive Campaign, Radio - Innovation / Bronze. Axis Awards x 3. Non Standard Radio, For Good, Direct Broadcast.

We were thrilled to work with KFC Mexico in turning Finger Lickin’ Good into #FingerLickinGol. With a simple hack on the world’s most popular soccer video game, we encouraged fans to use the goal celebration where players lick their thumb after scoring. Then, we asked them to share their videos of the celebration for a chance to win KFC goodies, flooding social media with our KFC’s famous slogan.

The biggest and best invention for gravy lovers has arrived: The Gravyator. A machine with AI capable of recognizing food and adding the ideal amount of gravy to it just for people to enjoy irresponsibly. Don't be shy and try it with any food you can think of.

In Mexico, while it is illegal to marry a minor, there are some cities that operate under customs and traditions where the community decides the law. That is why child marriage is part of their culture. We wanted to show that this problem still exists in Mexico, so we organized a wedding and invited all of Mexico. At the end, it was revealed that it was the wedding of a 10-year-old girl. This initiative led communities to sign an agreement to prohibit these practices in the state of Guerrero.

Gold. IAB MIXX. Responsabilidad social y servicio público // Gold. EFFIE MÉXICO. Impacto social positivo // Shortlist x2. Ojo de Iberoamerica. Mejor idea local; Digital y Social// Silver x2. Círculo Creativo. Glass - Marketing Viral.

Most people that text while driving, believe that a "short text" isn't dangerous. This is why we wanted to make it clear that one letter is enough to distract you from the road. Yes, texting will just "take a second", but a second with your eyes away from the road is all it takes for you to provoke an accident.

Awards: Bronze. Cannes Lions. Print & Publishing / Silver. Sol de Iberoamerica. Print & Publishing / Gold. Circulo Creativo de Mexico. Innovation in Media / Silver x 5. Circulo Creativo de Mexico. Press.

A man (our main character) sets out on a long journey to fulfill Luis’ dream. Throughout the story, we discover that Luis is a cornea donor who has passed away and could not be at the birth of his daughter. Our protagonist is the cornea recipient and through his new eyes, Luis will be able to fulfill his dying dream.

Awards: Bronze. Cannes Lions Health. Film / Shortlist. Cannes Lions Health. Film / Shortlist. Cannes Lions Health. Online Film / Shortlist x 3. Cannes Lions Health. Branded Content / Shortlist. One Show. Film / Shortlist. Clio Health. Film.

People who suffer alcoholism are trapped in a vicious cycle. We raised awareness about this social problem by crafting three posters and creating a glass that makes people think.

We discovered that culpable homicide and intentional homicide can have the same sentence according to the Mexican Penal Code. This print campaign shows the story of two prisoners, one that killed in cold blood and other that killed by accident while texting and driving. The result for both were similar jail sentences.

Awards: Shortlist. Cannes Lions. Print & Publishing / Silver. Ojo de Iberoamerica. Print & Publishing / Bronze. Ojo de Iberoamerica. Print & Publishing / Gold x 8. Circulo Creativo de Mexico. Press, Press Campaign, Craft / Silver. Circulo Creativo de Mexico. Craft.

V wants people to get the most out of summer. So, they scraped their logo and replaced it with every letter of the alphabet. They then gave away $100k to crank up summer. All you had to do was spell out exactly what you wanted. Thanks to a little logo change, #VChat created over 100,000 interactions, reached over 2 million people and sales were up 20%.

Awards: Bronze. AXIS awards. Promo & Activation / Bronze. AXIS awards. Social Media / Bronze. EFFIE awards. Social Media